Tag: performance
How to Build a Referral Network
Word-of-mouth referrals are the number one method professional services firms get leads and gain new business. As 82% of business owners use referrals from ...
Top 7 Reasons Businesses Fail
Although every business is started with optimism and hope, the reality is creating a profitable, successful business is tough. Statistically, 30% of businesses fail ...
Shop-Front Ground Level ‘Vs’ First-Floor Accounting Practices
We often get asked as to what is the percentage of walk-ins for shop fronts compared to say first floor or upper-level offices when ...
Competitive Advantage for Accountants that use Google’s New Posts Feature
If you own a small accounting practice, you would know that a Google Maps listing is essential for your business to be found online. ...
The Importance of Client Feedback
Client satisfaction feedback is critical if we are to improve the weaknesses in our client servicing, while continuing to build-on our strengths. We need ...
Consistency
The key to exceptional business results is consistency. If you do nothing else, be consistent. Consistency doesn’t mean being the best at something, or ...
Client satisfaction
Client satisfaction is defined as ‘the number of clients, or percentage of total clients, whose reported experience with a business, its products, or its ...
The Trouble With Debt
The three ways accountants can get in trouble with debt financing their practice are: Using short term debt to make long term investments. Doing ...
Service Guarantee
The 18th century entrepreneur Josiah Wedgewood pioneered the satisfaction-or-money-back guarantee as a marketing strategy on the entire range of his pottery products. He took ...
Introducing New Services to Existing Clients
This strategy is about creating new services that you can provide to your existing client base. It is similar to the low hanging fruit ...